WEBSITE + COLLATERAL + COPY WRITING

Zenkai, an established wellness brand, focused on complete recovery of health, was expanded into an informative website.

Zenkai Complete Recover of Health website was developed as an informative space primarily targeted towards women on a fertility journey. The strategy process defined it critical to communicate the journey to health and wellness in a crisp clinical fashion reflective of Dr Dan process driven approach to practice. Design strategies were employed to structure the wellness journey content in accessible and digestable layouts, that revealed more information when engaged.

The Zenkai aesthetic was rigorously adhered to, to maintain consistency.

Copy for the site was developed with a gentle, personal but professional tone.

In addition to the website a suite of branding practice collateral was created in desktop editable formats.

 
 

SKILLS

  • Brand strategy

  • Brandmark design

  • Business card design

  • Project Management

  • Planning and strategy

  • Information Architecture

  • Content strategy

  • Social Media Marketing strategy

  • UX and UI Design

  • Technical specifications

  • Testing

  • Training

  • Content Management and Producer

  • Content creation

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BRANDING: SmartH/ER

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COLLATERAL: Cygnet